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Brand strategy development

Brand Identity

Copywriting

Graphic Design

Video & Spot Production

Photo Shootings

Motion graphic, VFX, 3D

Influencer Marketing

Web development

Event organization and live story telling

Out of Home (OOH) campaigns

Sponsorships

Twinkly: lights, colors and emotions in all seasons

The collaboration between Twinkly and Simpl. the reactive agency develops through a series of shootings that capture the essence of Twinkly lights in different seasons of the year.

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INSIGHT

From festive Christmas moments to energetic summer parties, we have immortalized the unmistakable atmosphere of Twinkly lights in unique and engaging settings.

Challenge.

Twinkly lights are the symbol of magic and fun at any time of the year. The goal is to transmit this magic through engaging photographs and videos, adapted to the different atmospheres of the seasons.

Proposition.

Through a series of photographic and video projects, we have celebrated the uniqueness of Twinkly lights at any time of the year, transforming the lights into real narrative elements capable of capturing the public's attention and imagination.

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01
IDEATION

Contents for each season

We planned each project carefully, analyzing the distinctive characteristics of each season and devising creative concepts that would highlight the unique atmosphere of each of them.

Each project has been taken care of down to the smallest detail to best convey the essence and emotion of Twinkly lights at that particular time of year: location & props scouting, talent research and stylistic moodboard, scenography & outfit... everything, absolutely everything, was taken care of by Simpol's strategic department.

02
PRODUCTION

Content Production

Each project has been carried out with great attention to detail, ensuring maximum consistency and aesthetic quality in line with the image of the Twinkly brand.

The production team collaborated with the strategy team to capture the essence of the different seasons through lights and colors, transforming spaces into themed scenarios.

In this transmitted, photo and video content was produced that can be spent on the brand's social and web platforms, but also for digital articles and news.

03
DISTRIBUTION

All year round with Twinkly

The collaboration with Twinkly has allowed us to explore the intersection between technology, design and nature, creating content that celebrates the beauty of the seasons through the innovation of smart lights.

These projects have not only highlighted the versatility and effectiveness of Twinkly lights, thus expanding the brand's visibility, but they have also demonstrated how everyday moments can be transformed into bright and colorful memories, making each season unique and unforgettable.

0
1
01
IDEATION

Contents for each season

We planned each project carefully, analyzing the distinctive characteristics of each season and devising creative concepts that would highlight the unique atmosphere of each of them.

Each project has been taken care of down to the smallest detail to best convey the essence and emotion of Twinkly lights at that particular time of year: location & props scouting, talent research and stylistic moodboard, scenography & outfit... everything, absolutely everything, was taken care of by Simpol's strategic department.

02
PRODUCTION

Content Production

Each project has been carried out with great attention to detail, ensuring maximum consistency and aesthetic quality in line with the image of the Twinkly brand.

The production team collaborated with the strategy team to capture the essence of the different seasons through lights and colors, transforming spaces into themed scenarios.

In this transmitted, photo and video content was produced that can be spent on the brand's social and web platforms, but also for digital articles and news.

03
DISTRIBUTION

All year round with Twinkly

The collaboration with Twinkly has allowed us to explore the intersection between technology, design and nature, creating content that celebrates the beauty of the seasons through the innovation of smart lights.

These projects have not only highlighted the versatility and effectiveness of Twinkly lights, thus expanding the brand's visibility, but they have also demonstrated how everyday moments can be transformed into bright and colorful memories, making each season unique and unforgettable.

0
1
2
01
IDEATION

Contents for each season

We planned each project carefully, analyzing the distinctive characteristics of each season and devising creative concepts that would highlight the unique atmosphere of each of them.

Each project has been taken care of down to the smallest detail to best convey the essence and emotion of Twinkly lights at that particular time of year: location & props scouting, talent research and stylistic moodboard, scenography & outfit... everything, absolutely everything, was taken care of by Simpol's strategic department.

0
2
02
PRODUCTION

Content Production

Each project has been carried out with great attention to detail, ensuring maximum consistency and aesthetic quality in line with the image of the Twinkly brand.

The production team collaborated with the strategy team to capture the essence of the different seasons through lights and colors, transforming spaces into themed scenarios.

In this transmitted, photo and video content was produced that can be spent on the brand's social and web platforms, but also for digital articles and news.

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