Brand strategy development

Brand Identity

Copywriting

Graphic Design

Video & Spot Production

Photo Shootings

Motion graphic, VFX, 3D

Influencer Marketing

Web development

Event organization and live story telling

Out of Home (OOH) campaigns

Sponsorships

Kappa: a fashion vision at Kappa FuturFestival 2025

On the occasion of the Kappa FuturFestival 2025, Kappa® wanted to stand out with an impactful digital presence consistent with its fashion positioning. How to transform a sponsorship into a powerful visual story, in real time, on different social channels?

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INSIGHT

The Kappa FuturFestival audience lives online, connected, attentive to aesthetics and hungry for authentic content. In this context, fashion also speaks through images and attitude.

Challenge.

Give life to fashion-oriented content that emerged in the social media feed, telling the identity of the Kappa® brand with a recognizable, contemporary style consistent with the target while remaining within the context of the festival.

Proposition.

We have produced real-time content designed for Instagram and TikTok, combining street photography, still life, dynamic videos and vfx. Influencers, artists and participants have become the protagonists of a story that has merged editorial vision and instantaneity.

0
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01

IDEATION

Where fashion and festivals meet

Kappa® requested a visual account of its presence at the Kappa FuturFestival, with the aim of highlighting the KFF collection and the Kappa Authentic line.

The creative concept worked on the contamination between vintage sportswear and new urban aesthetics. We therefore built an editorial line that merged fashion and festival languages: flash light, polaroid, VFX, optical zooms, unconventional shots.

02

PRODUCTION

Three days to tell a style

In three days, we created photo and video shoots with live delivery for social networks. Influencers, artists (including Seth Troxler and Nina Kraviz) and the public were involved in shots and videos designed to build a coherent, immediate and memorable visual story.

Each content has been optimized for vertical formats, respecting the platforms' timing and tone of voice.

03

DIFFUSION

A feed that speaks in an Authentic way

All materials have been distributed live on Instagram and TikTok, fueling the real-time story of the brand experience.

Social-first production has guaranteed a continuous, responsive and strategically aligned presence with the brand's objectives.

0
1
01

IDEATION

Where fashion and festivals meet

Kappa® requested a visual account of its presence at the Kappa FuturFestival, with the aim of highlighting the KFF collection and the Kappa Authentic line.

The creative concept worked on the contamination between vintage sportswear and new urban aesthetics. We therefore built an editorial line that merged fashion and festival languages: flash light, polaroid, VFX, optical zooms, unconventional shots.

02

PRODUCTION

Three days to tell a style

In three days, we created photo and video shoots with live delivery for social networks. Influencers, artists (including Seth Troxler and Nina Kraviz) and the public were involved in shots and videos designed to build a coherent, immediate and memorable visual story.

Each content has been optimized for vertical formats, respecting the platforms' timing and tone of voice.

03

DIFFUSION

A feed that speaks in an Authentic way

All materials have been distributed live on Instagram and TikTok, fueling the real-time story of the brand experience.

Social-first production has guaranteed a continuous, responsive and strategically aligned presence with the brand's objectives.

0
1
2
01

IDEATION

Where fashion and festivals meet

Kappa® requested a visual account of its presence at the Kappa FuturFestival, with the aim of highlighting the KFF collection and the Kappa Authentic line.

The creative concept worked on the contamination between vintage sportswear and new urban aesthetics. We therefore built an editorial line that merged fashion and festival languages: flash light, polaroid, VFX, optical zooms, unconventional shots.

0
2
02

PRODUCTION

Three days to tell a style

In three days, we created photo and video shoots with live delivery for social networks. Influencers, artists (including Seth Troxler and Nina Kraviz) and the public were involved in shots and videos designed to build a coherent, immediate and memorable visual story.

Each content has been optimized for vertical formats, respecting the platforms' timing and tone of voice.

GALLERY

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Explore

Promo Arredo: mobilizing good vibes (and In-Store Traffic)

Explore

Kappa: an high BPM shooting

Explore

Merlo 60th Anniversary

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The Courage to Dare - 60 Years of Innovation.

Explore

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