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Brand strategy development
Brand Identity
Copywriting
Graphic Design
Video & Spot Production
Photo Shootings
Motion graphic, VFX, 3D
Influencer Marketing
Web development
Event organization and live story telling
Out of Home (OOH) campaigns
Sponsorships
Five days of haute cuisine, performances and meetings have transformed Turin into an international gastronomic stage. For Buonissima 2025 we oversaw the live production of photo and video content, following every moment of the event: from breakfasts to talks, from distributed dinners to the grand finale with Rasmus Munk, the best chef in the world. This is indeed reactive!
Document an intense program spread over multiple locations with chefs, guests and performances at the same time, and deliver the contents in real time to allow the To Be Events team to constantly update the official communication.
We have organized a responsive production, present in every location, able to guarantee complete photo and video coverage. A team that is always on the move to consistently cover the entire Buonissima experience: from the most intimate moments to major public events.
IDEATION
An operational program capable of covering all the main events: from the Opening Dinner at Palazzo Madama and the Bob Noto Award, to popular formats such as Piolissima and Put Turin to Dinner, to the special events Bistromania, The Big Sunday Lunch and Casa Buonissima.
For each day, the production of:
PRODUCTION
Our team worked in person during all days of the festival with an always-active photo and video crew.
The coverage touched the symbolic places of the city such as the Lavazza Power Station, Palazzo Madama, the Del Cambio Restaurant, the Castle of Rivoli and the Subalpina Gallery, until the most awaited evening, “A Taste of Alchemist”, with chef Rasmus Munk, documented with a dedicated production and an exclusive visual story.
DIFFUSION
All the contents created, photos and videos, have been delivered to the team of To Be Events, creators and managers of Buonissima's official communication, for publication on partner social and media channels by lunchtime the next day.
The 2025 edition recorded more than 16,000 participants, more than 150 chefs involved and 100 restaurants on the program, with media coverage that has reached more than 3.8 million views and interactions on digital channels.
A real success for a new collaboration that is really... Very good!
IDEATION
An operational program capable of covering all the main events: from the Opening Dinner at Palazzo Madama and the Bob Noto Award, to popular formats such as Piolissima and Put Turin to Dinner, to the special events Bistromania, The Big Sunday Lunch and Casa Buonissima.
For each day, the production of:
PRODUCTION
Our team worked in person during all days of the festival with an always-active photo and video crew.
The coverage touched the symbolic places of the city such as the Lavazza Power Station, Palazzo Madama, the Del Cambio Restaurant, the Castle of Rivoli and the Subalpina Gallery, until the most awaited evening, “A Taste of Alchemist”, with chef Rasmus Munk, documented with a dedicated production and an exclusive visual story.
DIFFUSION
All the contents created, photos and videos, have been delivered to the team of To Be Events, creators and managers of Buonissima's official communication, for publication on partner social and media channels by lunchtime the next day.
The 2025 edition recorded more than 16,000 participants, more than 150 chefs involved and 100 restaurants on the program, with media coverage that has reached more than 3.8 million views and interactions on digital channels.
A real success for a new collaboration that is really... Very good!
IDEATION
An operational program capable of covering all the main events: from the Opening Dinner at Palazzo Madama and the Bob Noto Award, to popular formats such as Piolissima and Put Turin to Dinner, to the special events Bistromania, The Big Sunday Lunch and Casa Buonissima.
For each day, the production of:
PRODUCTION
Our team worked in person during all days of the festival with an always-active photo and video crew.
The coverage touched the symbolic places of the city such as the Lavazza Power Station, Palazzo Madama, the Del Cambio Restaurant, the Castle of Rivoli and the Subalpina Gallery, until the most awaited evening, “A Taste of Alchemist”, with chef Rasmus Munk, documented with a dedicated production and an exclusive visual story.
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